Hyundai Egypt, a subsidiary of GB Auto Group, has announced the launch of its new promotional campaign tied to the FIFA World Cup™, running from March 1 to March 31, 2026, across all authorized showrooms nationwide. This initiative signals the brand’s promise to supply excellent experiences that go beyond traditional mobility.
The campaign gives customers a unique opportunity to enter a draw for a trip to attend one of the Egyptian national team’s matches at the FIFA World Cup™. To participate, customers simply complete a test drive of any Hyundai model during the campaign period. Hyundai Egypt will select two winners, each of whom will receive a trip for two.
This initiative is part of Hyundai’s approach to strengthening its connection with customers by providing experiences that combine driving with football, tying them to a major global sporting event.
Fady Mohsen, Chief Operating Officer for Passenger Cars at GB Auto, commented: “At Hyundai, we build relationships beyond car ownership. Through this campaign, we are offering customers a chance to attend the FIFA World Cup™, a major football event. The initiative highlights our focus on rewarding customers with innovative programs and shows our commitment to the Egyptian market by providing value beyond the product. As driving and football both attract widespread interest, this campaign allows customers to experience both. Memorable experiences strengthen customer relationships, and this campaign reflects that approach.”
The company confirms that it organizes the campaign in full compliance with applicable regulatory systems. The Ministry of Social Solidarity supervises the draw pursuant to License No. (76) of 2026. Consumer Protection Authority No. (104) of 2026 and Tax Registration No. 100-072-593 apply, ensuring complete honesty and credibility throughout the selection process.
Hyundai Egypt invites customers to visit their nearest authorized showroom and experience its latest models. Every test drive provides an opportunity to win a global football journey.
